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28 Mar 2014

Japan’s $5.4B Mobile Gaming Market Increased 178% in 2013

According to a report by Tokyo-base internet media and advertising firm CyberAgent, in 2013 the Japanese smartphone gaming market’s domestic value reached $5.4 billion dollars.

This impressive figure goes a little beyond simply being noteworthy; it also demonstrates the massive growth that the Japanese market has experienced in the mobile game industry over the past year. The dramatic boost from 2012’s domestic worth of $3.07 billion is approximately a 178% increase.

The rapid expansion in Japan’s mobile gaming market is estimated to be worth one-half of the entire games market in Japan and that’s including hardware and software products, which was valued at $10.8 billion dollars near the end of 2013.

CyberAgent has been one of Japan’s leading media firms since 1998. Their mission is to help consumers and business individuals through their service to reach their highest growth potential. The company has established branches in America with a headquarter in San Francisco and several other subsidiaries like CyberZ  USA and Applibot America operating in the US.

In the report which was conducted through their subsidiary CyberZ, it was suggested that the mobile gaming market in Japan will continue to expand in 2014 and reach the $6.5 billion dollar mark by the end of the year. It will be interesting to see what impact this year will make in Asian smartphone market.

Analytics firm, App Annie supports this claim with their recent data research which named Japan as the top country in the world for generating app revenue, which knocked the United States out of their reigning position that was held for the last five consecutive years. The country has been able to make money with mobile games at a faster than other regions on the Google Play platform.

Industry analyst, Dr. Serkan Toto mentions in the report that Japan’s current mobile gaming industry was worth $2.4 billion in 2012.

(Source: Pocketgamer.biz)

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  1. Pingback : Ever Changing State of Online Gaming - VGU

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