According to a recent report from Guardian within the last 24 hours nearly 1/3 of the 293 new iOS games launched in Apple’s App Store were clones or noticeably inspired by the infamous app known as Flappy Bird. The data was pulled from the analytics website Appshopper which lists all of the new iOS games release dates and stats.
This definitely verifies the claims some app developers were making over a week ago about Apple and Google rejecting games with Flappy in its name unfairly. A handful of devs were at arms over the fact that their app got flagged while other more prevalent clones were able to remain untouched.
Despite the platforms’ previous efforts it appears that the influx of clones inspired by that wobble headed fowl is still going strong. Whether publishers are being cleverer in the wording of their titles like Splashy Fish and Fly Birdie or simply slipping through the cracks during the app approval process, the new 95 Flappy Bird inspired apps this week is evidence that this phenomenon will not be slowing down anytime soon.
If imitation is truly the highest form of flattery app developer Dong Nguyen should be blushing right about now. It appears everyone wants to recreate his success by launching a similar app.
Some of the clones are comical like Tappy Bieber, a game where players guide a bird with a pixilated head of pop star Justin Bieber eloquently attached. In Flappy Beard Hipster Quest players guide what looks more like a bearded construction, through columns of stacked generic beer cans.
Although Nguyen decided to remove Flappy Bird from the app store because he felt it was too addictive and causing an issue among players, other devs in the industry have no problem with corrupting the masses, especially if it can generate the $50,000 a day revenue that the overnight sensation was pulling in.
Is the mobile game industry becoming more about the bottom line than art?